We develop strategies and actions designed to build and strengthen a brand's image in the digital environment. Our brand management process aims to establish and maintain a coherent and appealing identity across all digital channels.
Brand audit
We researched and produced a series of documents that allow us to establish a diagnosis of the current state of the brand, its strengths, and opportunities for improvement.
→ Research and analysis
→ Competitor benchmarking
→ SWOT analysis
→ Report and proposal
Strategy
We work on defining objectives, resources, and implementation planning.
→ Project and business objectives.
→ Success metrics.
→ Action plan.
Design execution
We develop and design all the necessary resources for the new brand identity.
→ Style, tone, and brand voice.
→ Visual identity.
→ Visual resources and applications.
→ Creation and optimization of digital channels.
→ Monitoring and analysis.
